Brand voice and brand book
Keep marketing and customer-facing copy on-brand.
Start from Brand in the sidebar and select Open voice studio to create or edit your saved voice profile.
Set up your voice
- Choose Personal voice or, if available, Organization voice. Only organization admins can edit the organization profile; other members can view it. An organization profile takes precedence over a personal profile where brand-profile rules apply.
- Set a voice name, choose traits or add your own, and describe the tone, reading level and perspective. Add reference examples, terms to avoid and preferred replacements as needed.
- Select Save voice to persist your changes. Personal and organization profiles are saved separately.
The studio loads the organization voice for your selected workspace, or only your personal profile when no workspace is selected. Changing accounts, sessions or workspaces clears unsaved edits, analysis samples, suggestions and previews. Save changes before switching. If the studio reports that your account or workspace changed, select Reload voice studio to continue.
Review suggestions and previews
Use Draft voice from description to suggest a name, voice and terminology from a company and audience description. Or paste writing you authored and select Analyze samples to suggest a voice. Review the result, select Apply voice to draft, then save when ready. Analysis samples are not saved as reference examples, and suggestions never save automatically.
To try the current draft, enter Text to preview and select Generate voice preview. The Before and After comparison shows the returned rewrite without changing your source text or saved profile. Editing the voice or preview text clears the comparison. Generation uses your workspace allowance and requires an eligible subscription.
Recover an interrupted request
Stop waiting ends client waiting; it does not confirm that server work stopped. If a save outcome is unknown, your edits remain visible while you stay in the same account, session and workspace. Use Load saved profile to review the currently saved state before saving again; loading replaces your local edits after confirmation. A stopped save may still finish later, and concurrent saves can overwrite each other.
Brand books and writing styles remain separate tools accessible from Brand. Brand book features may require higher plans.
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